[VIDEO] According to a recent survey, the Baby Boomer Generation is leading online purchasing and coming into the activity mainstream.
Buy Buy Online Baby Boomer Shoppers
According to a recent survey, the Baby Boomer Generation is leading in online purchasing.
Picture the average Internet shopper.
If the image that popped into your brain was of a young techie turk, think again.
Think his or hers Baby Boomer dad.
While they may be surfing the Web to buy their Eminem CDs and Harry Potter videos, teenagers are no longer the Internet's Primary Shopper.
The Baby Boomer Generation is leading in online purchasing, according to a recent survey, .
Charting the Online Shopping Revolution," commissioned by Parade Magazine and conducted by research firm Greenfield Online concluded a survey of Internet Shopping Users.
The Survey showed that Baby Boomers are leading the pack from the 85% of Internet users are now Shopping Online. Web-shopping drivers for Baby Boomers included convenience, location and thriftiness with the top online purchases being for music, books and computer software.
Research showed that: 74% of Baby Boomers liked 24/7 shopping capabilities 68% of Baby Boomers liked that shopping online saves time 66% of Baby Boomers liked availability online not available locally 54% of Baby Boomers liked shopping without annoying sales people 57% of Baby Boomers liked special online sales promotions
Research also showed that: 67% of Baby Boomers were responsive to banner advertising 65% of Baby Boomers responded to website ad links 56% of Baby Boomers visited a website from a URL tag on a TV ad
Online Shopping - NBC Today Show
If you are not yet an Internet shopper, try PriceGrabber.com. With the high mall prices and big crowds, it is simply ideal to shop online these days. I guarantee that you will save some real bucks.
